News

Computers Unlimited appoints Ranieri

Published - Wednesday, 20 May, 2009

Aylesbury, UK, May 2009: Ranieri Communications, the consumer technology public relations specialist, announces it has been appointed by Computers Unlimited (CU) to create widespread media interest for its vendors products.

CU appointed Ranieri Communications for its extensive experience within the consumer technology industry and pinpointed its reputation for delivering creative and proactive PR programs that provide constant results, as a key factor in its decision. With immediate effect, Ranieri Communications will work on the Fujitsu Mac scanners and Incipio Blackberry accessories accounts, with more vendors expected to follow soon.

Ranieri Communications will be reporting to Jacqui Smith, Group Marketing Manager at Computers Unlimited. Jacqui commented: “We have heard impressive things about Ranieri Communications. It has a proven track record of achieving streams of media coverage for consumer technology vendors. The Ranieri team has key relationships with a range of journalists and is renowned for its imaginative thinking and effective PR campaigns. We expect Ranieri to create great media exposure for our vendors’ products.”

Pietro Ranieri, Director of Ranieri Communications, stated, “This is a great opportunity for us to work with more top brands. Computers Unlimited is a perfect partner for us, as our services complement each other and together we will help to drive brands in the UK market. Not only do we expect to secure print coverage, but we also recognise the importance of spreading the word via the web. With the online networking tools available to us such Twitter, blogging, Facebook etc, we are connecting with the media in every way possible.”